When a writer for Lonely Planet called the office and asked if they could do an interview about Zubuchon, of course our Manager said yes. I wasn’t in Cebu at the time, but our GM took care of answering their questions and having them sample the food. We get an increasing number of tourists at the restaurant, and several of them come in toting their guidebooks, Lonely Planet often amongst them. After that visit, the writer asked if I could meet her in Manila to answer a few more questions for their “small blurb” on Cebu lechons. We spent an hour or so at a coffee shop and I answered most if not all of the questions fielded. Fast forward a couple of months and the magazine hit the stands a few days ago. Imagine my surprise to find a four page article on Zubuchon! A very nice surprise, actually. :)
This is only the second issue of the Lonely Planet Philippines Magazine I have purchased, and I don’t think it’s been around that long, but the travel articles are really quite interesting. Even the piece on lechon is intelligent, insightful and contains more independent research than most other articles written about Cebu lechon. It isn’t just a fluffy piece, but infuses the story with historical tidbits that would indeed make things more alluring to foreigners and locals alike. I am obviously biased at this point, but pick a magazine up for yourself and read an article or two before buying it and you’ll know what I mean. Many thanks to Lonely Planet for the feature, it was a truly pleasant surprise!