I had a huge grin at breakfast this morning when I read an article on the front page of the International Herald Tribune about a passenger who complained about United Airlines breaking his guitar which he checked-in as baggage. He tried the traditional paths of complaint for up to a year, then finally gave up and decided to record a song and uploaded it onto youtube. It has since garnered 4.5 million VIEWS! And a total PR nightmare for the airline. FANTASTIC. Finally, consumers will be heard when they are unfairly treated. All service companies should take note of this case, and customers should definitely complain when something goes seriously wrong. After just 50,000 views, UNITED called the singer and offered to NOW compensate the gentleman for his broken guitar. He has told UNITED to give the offered money to a charity of their choice instead. Now this is a classy complaint. And this is absolute confirmation for me that I will continue to raise service issues on this blog.